UK Consumer File


Licensed and enhanced by UKChanges as a replacement for the Electoral Roll data, the UK Consumer File is one of the most comprehensive national databases available, holding contact addresses for the majority of the UK adult population.

Compiled from a variety of sources, including the latest ER data, plus transactional information and campaign response details, the key benefit of the UK Consumer File is the currency and accuracy of the records it contains. With a programme of ongoing verification and regular updates, the file provides one of the most complete overviews of the UK population.

A valuable data cleaning tool, the UK Consumer File will help reduce wastage and improve campaign performance by verifying and enhancing contact details of customers and prospects. The file can also be used to supplement existing data, offering a number of geographic selections that enable users to identify target areas and extract new prospect details for mailing or calling activities.

UK Consumer File – Verification
Check that existing names and addresses match the details held on the UK Consumer File to make certain that DM campaigns reach their intended audience. Ensure that campaign data is clean, accurate and up-to-date to reduce costs, minimise wastage and improve ROI.
Used in conjunction with the BT database, the UK Consumer File Verification service is also a valuable tool in the fight against fraud, identity theft and money laundering.

UK Consumer File – Extraction
Make geographic selections to add new records to data for mailing and calling campaigns.
Extracts available: Name, Address and Telephone Number or XD flag; Name for supplied Address; Name and listed Telephone Number for supplied Address.
Geographic selections available: Postcode (various levels); Town; TV region; and Constituency. For further details contact the Account Management team on 01926 626 300.

UK Consumer File – Extra Names
Optimise telenumbering match rates for consumer campaigns by checking for additional individuals with different surnames residing at the supplied address. This is particularly useful for identifying common-law households and shared accommodation, where the surname on your database may not be that of the telephone subscriber.

UK Consumer File – Neighbours
Where no telephone number is available for the supplied individual, Neighbours will identify properties adjacent to the supplied address, providing names and addresses of neighbours with telephone numbers, where available.

Optional Extra Dataset
The edited Electoral Roll that forms the basis of the UK Consumer File is supplemented with records from a number of other, specifically selected datasets.

UK Consumer File - Infill
Managed by a specialist information aggregator and offering more than 12 million transactional, lifestyle and credit records collated over the past three to four years, this file can be licensed and optionally included as an extra dataset for UK Consumer File-based jobs, or used alone to screen and verify submitted records.

The file, which benefits from monthly updates, has full opt-in for third party marketing purposes and, due to the nature of data collected, has been proven to respond well to direct offers. There are currently more than 7.5 million individual level records within this file that are not available on the edited Electoral Roll or the UK Consumer File.

Data availability restricted by supplier: please contact your Account Manager for further details.