According to industry sources, business data decays at a rate of up to 33 per cent per annum. In 2005 more than 5,134 million items were mailed at a cost of approximately £2,371 million. Over 23 per cent of the total mail volume was B2B; so how much money was wasted mailing records that could have been improved or removed?

Incorrectly addressed and poorly targeted mailings undermine the professional image of your organisation, wasting resource and capital that could be better invested in product development and customer service.

UKChanges offer a choice of business data suppression screens, processing against files of gone away and defunct businesses to remove invalid entries from your database.